Greatness and
High Performance.

The Power of Purpose

The Power of Purpose

Welcome to the brand new week and thank you for coming back to read my blog each week…


This week, I will talk about the power of purpose. To be clear, purpose here refers to the reason for which something exists.


“The two most important days in your live are the day you were born and the day you find out why” Mark Twain


Our purpose in life, business and relationship must be clearly defined for us to have any chance of succeeding in these areas.


If we wish to succeed, it then makes sense that we know clearly what we want to succeed at. Defining this problem is the hardest and most important part of this journey.


It was Charles. F. Kettering who said that “A problem well-stated is a problem half solved”.


This brings us to the question… What is your purpose in life, business and relationship? Do you have a picture in your head of what success will mean in those areas?

I would like you to spend some time to find the answers to these questions. When you find the answers, you have your PURPOSE right there in front of you.


To have any chance of succeeding, then you must spend some time thinking about this. If not, then you have failed already.


But why is it necessary to think hard and define your purpose?


1. You know what you are looking for

Imagine walking into a shop without knowing what you want to buy. One of 2 things will surely happen: You will either leave empty-handed OR waste your money buying what you do not need. Think about this.

Remember, it is only when you know what you want to achieve that you will be satisfied when you achieve them. No wonder many successful people end up destroying their lives.


2. You will know where to find it

Continuing with the shopping example above; when you know what you are looking for, it is easy to know where to go and buy it. And if you really know what you are looking for then, you will want to research and find the seller of the best quality and at the best price.

It is as simple as that.


3. You will know WHO can help you get what you want

It is only when you know what you are looking for, that you will be able to identify who can help you achieve them. What mentors can help you, what relationships and associations would you need to achieve your PURPOSE?

It is also crucial in decision-making process, that you know who can and who can’t help you achieve your purpose. You will find it easy to eliminate options that are not in sync with your PURPOSE.


4. Your life & Challenges will be worth living

Friedrich Nietzsche said “He who has a why to live for can bear almost any how”

If a person is living with purpose, the end is worth any suffering it requires to be achieved. When the journey is very hard and seem impossible, it is easy to find strength to carry on.


So to close today, decide your purpose in your business, life and relationship; that thing that will satisfy you when you achieve it. You will discover new strength, fire and determination and ultimately, success!!

This the power of purpose!!

To your success

Please share this message with your friends if you believe they will benefit.